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5 Ways to Motivate Millennials to GivePosted June 30th, 2011 | No Comments
Using Variable Ask Amounts to Increase DonationsPosted May 12th, 2011 | No Comments
3 Steps for Improving B2B Email MarketingPosted April 19th, 2011 | No Comments
5 Signs it’s Time to Revamp Your FundraisingPosted March 30th, 2011 | No Comments
Is Print on its Way Out? Or, is it Becoming More Powerful?Posted March 25th, 2011 | No Comments

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Super excited after doing a campaign analysis. 154% increase in AF dollars for a non-profit!
So excited for the intern program that we're starting!
Important info for all fund-raisers! http://t.co/XyEo93Y
RT @MSPDigital: How strong multichannel #marketing efforts boosted #ROI for two hardware giants http://ilnk.me/9a87
Multi-Channel Fundraising Raises More Money http://ow.ly/5CsaM (from @care2frogloop) #fundraising

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Is Print on its Way Out? Or, is it Becoming M...
Published on Friday, March 25, 2011 by BrennaYoung Contrary to popular belief print is not dead. It may not be the same as it was even just a few years ago but it is certainly not dead. In fact, it is actually becoming more fascinating and growing in its power to be influential. It has evolved into more of an art form than it ever has been before which creates incredible opportunity as a marketing tool. I’ve writ... Read More »
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When Will QR Codes Become the Norm Already?
Published on Friday, July 30, 2010 by BrennaYoung Not too long ago I wrote a blog post on Quick Response (QR) codes, "Are QR Codes the New Social Media?". Since then I have been waiting to see more and more QR codes on print materials, whether it be in advertisements, catalogues, signs, or anything of that nature where you may want the reader to visit a website either to seek more information, make a purchase, or tak... Read More »
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Web-to-Print in Action: BlueCross BlueShield
Published on Tuesday, May 25, 2010 by BrennaYoung There was a case study presented at a PODi AppForum this past January involving CareFirst BlueCross BlueShield that illustrates the cost-effectiveness and timeliness of web2print. CareFirst BlueCross BlueShield had some flaws in their old printing (offset) process. These included virtually no cost control, significant waste, significant turn-around time, poor presenta... Read More »
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The New Era for Print Providers
Published on Thursday, May 13, 2010 by BrennaYoung Anyone outside of the printing industry may not have a full perspective as to how the industry and printers themselves are evolving. Adaption to change is essential for printers' survival right now and one major adaption taking place is the transition from being just a print provider to becoming both a print and marketing service provider. The process of working wit... Read More »

Is Print on its Way Out? Or, is it Becoming M...

When Will QR Codes Become the Norm Already?

Web-to-Print in Action: BlueCross BlueShield

The New Era for Print Providers