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Published on Monday, November 16, 2009 by BrennaYoung
A PURL, or a personalized URL, is a website with content that is dependent upon the visitor. PURLs typically include a person's name in the web address such as www.JohnDoe.BestCompanyInTheWorld.com and they are often used in conjunction with a direct mail campaign to get recipients to visit a company's or organization's website. It also provides the option for recipie... Read More »