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- So Many Channels, So Little Budget: How to Choose the Right Media ChannelsPosted August 25th, 2010 | No Comments
- 7 Things That Make a Tweetathon SuccessfulPosted August 6th, 2010 | No Comments
- When Will QR Codes Become the Norm Already?Posted July 30th, 2010 | 2 Comments
- Secret to Long-Term Cost SavingsPosted July 26th, 2010 | No Comments
- Are You Actually Improving or Just Optimizing Your Efforts?Posted July 6th, 2010 | No Comments
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- Enjoy the holiday weekend everybody!
- Can't believe it's September already - so ready for fall though!
- The Why and How of Dynamic Content Personalization in E-mail http://ow.ly/2wRtF #directmarketing
- Happy Friday!
- Scary thought "80% of mktg expenditures on lead generation & collateral go to waste for lack of commitment & discipline" http://ow.ly/2uw0v
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3 Steps to Take for Long-Term Fundraising Suc...
Published on Wednesday, May 5, 2010 by BrennaYoung While many of us are working hard to meet our 2010 fundraising goals, we cannot forget to begin thinking about 2011 and how to improve fundraising appeals. Did you know that only 15% of the fundraising initiatives you take today will bring in short-term results? The remaining 85% of your efforts will be responsible for long term success. As they say, “Rome was not b... Read More » -
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Fundraising – It’s Not Rocket Sci...
Published on Monday, March 1, 2010 by BrennaYoung Fundraising success shouldn’t be rocket science – and it’s not. The Chronicle of Philanthropy recently reported that one in four donors will not be making a charitable donation this year due to the recession. With those types of numbers, it is becoming increasingly clear that we need to increase the gift amounts from the donors we do have, obtain first year ... Read More »