Pacesetter Enterprises, Inc. – Full Service Solutions Provider

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Marketing Solutions

Our cross-channel marketing solutions are as unique and diverse as our customers. This unique approach which utilizes both print and online communications, results in marketing solutions that deliver higher response rates and increased ROI.

    Programs:

  • Customer Loyalty Programs
  • Lead Generation Programs
  • Direct Marketing
  • Development of personalized and generic landing pages
  • E-mail Marketing
  • Social Media Marketing
  • Improve communication strategies
  • Merge data and creative to increase results
    Clients have called on us to:

  • Increase Response Rates
  • Improve tracking of ROI
  • Penetrate new market segments
  • Identify ideal prospective customers
  • Implement turnkey communication strategies to build upon a pre-existing strategic plan

Market Penetration – If a lack of qualified leads is hindering your business from climbing up the mountain of success it’s important to know that you’re not alone. Businesses and organizations of all shapes and sizes face this obstacle every day. We have the ability to identify the most promising prospects and target them with relevant communications which in return allows for a shortened sales cycle and increased profitability.

Fundraising – Prospective donors are targeted everyday by organizations asking for donations, making it harder to set your organization apart. We will help your organization reach the right person at the right time with information that is pertinent to them. This gives you the capability to move your organization to the top of their donor list, ultimately increasing your fundraising dollars.

Retention – Marketing experts agree that it takes less time and energy to market to existing customers than it does to obtain new ones. What would it mean to you if you were able to create a lifetime value with your customers that enabled you to reach higher terrain than you thought possible? We will help you identify ways to increase customer loyalty and create additional revenue with these customers – ultimately increasing their lifetime value.

Track ROI – You can’t move up the mountain of success without first tracking if the path you’re on is taking you in the right direction. The most important aspect of any strategy is identifying how well it worked. We have the unique ability to provide real time tracking on campaigns that allows for continuous improvement and on the spot tweaking to all strategic approaches to ensure that you are getting the best possible results.

Sales Cycle – The experts are saying that “in a down market, sales people face longer close times and increased competition.”1 We work with you to develop a sales strategy that begins with digging into your ideal market to identify the most qualified leads while creating a sense of relevance and urgency with them. We offer highly innovative strategic sales approaches that turn prospects into clients quickly.
1 “Huw Griffiths, Director of Marketing published by DM News June 12, 2008

Response Rates – The path to success relies on your ability to establish dialogue between you and your prospective clients. Improved response rates don’t happen by chance. They are the result of a carefully crafted strategy that identifies all aspects of the prospective client, and finds a way to speak directly to them.

Fundraising – Prospective donors are targeted everyday by organizations asking for donations, making it harder to set your organization apart. We will help your organization reach the right person at the right time with information that is pertinent to them. This gives you the capability to move your organization to the top of their donor list, ultimately increasing your fundraising dollars.