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- 5 Ways to Motivate Millennials to GivePosted June 30th, 2011 | No Comments
- Using Variable Ask Amounts to Increase DonationsPosted May 12th, 2011 | No Comments
- 3 Steps for Improving B2B Email MarketingPosted April 19th, 2011 | No Comments
- 5 Signs it’s Time to Revamp Your FundraisingPosted March 30th, 2011 | No Comments
- Is Print on its Way Out? Or, is it Becoming More Powerful?Posted March 25th, 2011 | No Comments
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- Super excited after doing a campaign analysis. 154% increase in AF dollars for a non-profit!
- So excited for the intern program that we're starting!
- Important info for all fund-raisers! http://t.co/XyEo93Y
- RT @MSPDigital: How strong multichannel #marketing efforts boosted #ROI for two hardware giants http://ilnk.me/9a87
- Multi-Channel Fundraising Raises More Money http://ow.ly/5CsaM (from @care2frogloop) #fundraising
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So Many Channels, So Little Budget: How to Ch...
Published on Wednesday, August 25, 2010 by BrennaYoung Several examples have popped up recently of companies creating niche marketing campaigns to target specific groups. For example, IBM and Pizza Hut both recently launched campaigns that targeted Millennials, or Generation Y. What makes this group different from everyone else? They are their own breed because they can be reached out to differently than other generatio... Read More » -
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7 Things That Make a Tweetathon Successful
Published on Friday, August 6, 2010 by BrennaYoung There have been many Tweetathons that raise money for a good cause and a few in particular have been very successful (raising up to $30,000). For those of you not sure of what a Tweetathon is, in simplest terms it's a short-term fundraising campaign where people tweet about a specific cause and encourage everyone within their network to donate and continue spreading t... Read More »