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- Secret to Long-Term Cost SavingsPosted July 26th, 2010 | No Comments
- Are You Actually Improving or Just Optimizing Your Efforts?Posted July 6th, 2010 | No Comments
- Do Your Alumni Know Why Their Participation Matters?Posted June 11th, 2010 | No Comments
- Are QR Codes the New Social Media?Posted May 28th, 2010 | 3 Comments
- Web-to-Print in Action: BlueCross BlueShieldPosted May 25th, 2010 | No Comments
- July 2010 (2)
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- April 2010 (5)
- March 2010 (4)
- February 2010 (4)
- January 2010 (2)
- December 2009 (3)
- November 2009 (5)
- October 2009 (6)
- September 2009 (7)
- August 2009 (1)
- July 2009 (2)
- Great meeting with the United Way of the Greater Lehigh Valley!
- Embracing Nonprofit 2.0 in Your Organization http://ow.ly/2h9ap - 4 key concepts!
- RT @mashable Why QR Codes Are Poised to Hit the Mainstream http://bit.ly/cnIaSc #business #gaming #geo-location
- Creative campaigns from ESPN, Fox Soccer Channel, Captain Morgan http://ow.ly/2gOWC
- RT @ThisIsSethsBlog Seth's Blog: 15% changes everything http://bit.ly/citqWW
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Using Direct Mail to Drive Online Traffic
Published on Tuesday, December 29, 2009 by BrennaYoung The multichannel marketing approach follows the old adage, "don't put all your eggs in one basket." You hear about some companies investing all their money in social media now that this major shift has taken place in how we communicate. That approach may or may not work but the wisest thing to do is to find a balance in your cross channel marketing strategy so that yo... Read More » -
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Season of Giving
Published on Tuesday, December 22, 2009 by BrennaYoung To show our thanks to current customers and our dedication to philanthropy we, here at Pacesetter, will be giving our customers a gift that will continue to give throughout the year, a donation in their name to the charity of their choice. The charities to choose from are American Cancer Society Relay for Life in Bethlehem, Push the Rock, and Dream Come True. We also ... Read More » -
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How to Ruin Your Social Media Strategy
Published on Monday, December 14, 2009 by BrennaYoung Catharine P. Taylor wrote a great blog entry on the 8 ways to ruin your business's/organization's social media strategy. First of all, there should be a solid strategy in place. Your company needs to know who you are going after, what sites they are on, and what exactly you hope to accomplish before venturing out into the world of social media. You should also have a ... Read More »